The in-house research department at VISIT PHILADELPHIA ® tracks visitor statistics, measures tourism’s impact on the region and provides insight and tracking for every marketing program VISIT PHILADELPHIA develops.
To learn more about VISIT PHILADELPHIA ® research and reports, or to discuss what information may be relevant to your organization and its needs, please contact Andrew Zwarych, Research and Analytics Manager at [email protected] .
2023 Tourism Outlook
November 2022 Research & Marketing Update
Regional Visitation & Economic Impact
- 2020 Projections for Greater Philadelphia Visitation & COVID-19 Impact
- 2019 Greater Philadelphia Visitation & Economic Impact of Tourism Full Report
- 2018 Greater Philadelphia Visitation & Economic Impact of Tourism Full Report
COVID-19 and Travel Sentiment
COVID-19 Resource Library
COVID-19 Resource Library – Travel and Tourism Research Association
A collection of free data sources all related to the impact of COVID-19 on the travel industry.
National COVID-19 and Traveler Sentiment Survey – Longwoods International
A biweekly tracking survey of U.S. travelers’ intentions as the COVID-19 pandemic progresses. Conducted using a national sample of 1,000 adults ages 18+.
Wave 68 as of December 6th, 2022
According to the latest Longwoods International tracking study of American travelers, the amount they expect to spend on their holiday travel is declining. In September, 31% reported they expected to spend more on holiday travel this year than last year. In the most recent survey, those expecting to spend more on holiday travel this year dropped to 24%. Conversely, in September, 19% said they expected to spend less on holiday travel this year; now those who expect to spend less has jumped to 27%.